This is the wild primrose of Europe that lives in shady hedgerows and moist shady environs. Its the soft yellow flower color for which the hue ‘Primrose’ got its name. Smaller colony forming perennial for part shade to shade in rich, moisture retentive soil. Bloom may begin as early as February and eventually peter out in May. Pale yellow single fragrant flowers with a brighter yellow eye are more than cheerful in our wet gray springs they are a bright tonic. It must have regular summer moisture in order to survive our summer drought and if it does it will come back in winter bigger and more bloomier than ever. Bait for slugs.